When preparing to set goals, zoom out and remember the following key information. First, engaging in goal setting and goal execution is an exercise in “disciplined optimism”, referencing the work of Oren Harari in his book, The Leadership Secrets of Colin Powell, McGraw-Hill, 2002.
Next, Bill Conaty and Ram Charan in their book, The Talent Masters: Why Smart Leaders Put People Before Numbers, Crown Business, 2010., note that much of the work of goal setting is done through role modeling. As they write, “Leaders establish the code of conduct through their own actions, questions, and openness to differing opinions in the struggle to pin down each leader’s unique blend of traits, skills, judgement, relationships and experience.” Specifically, leaders role model urgency, i.e. a belief that the goal is worth working toward.
Third, successful leaders who help others set goals understand two things:
- “Goals should build on one’s strengths, not one’s weaknesses.” - Daniel Goleman, Richard Boyatzis and Anne McKee. Primal Leadership: Realizing the Power of Emotional Intelligence, Harvard Business School Press, 2002.
- “Clarifying goals involves making sure that people understand two things: first, what they are being asked [to do is within] their area of responsibility - and second, what good performance looks like and the performance standards by which they will be evaluated.” - Ken Blanchard, Ken. Leading At a Higher Level: Blanchard on Leadership and Creating High Performing Organizations, Prentice Hall, 2006.
Fourth, effective leaders ask the following four questions when helping people prepare for goal setting because as Robert Cooper points out in his book, The Other 90%: How to Unlock Your Vast Untapped Potential For Leadership & Life, Crown Business, 2001, we have to overcome “our natural resistance to growth or change:
- What’s the most exceptional thing you've done this week?
- What the most exceptional thing you will do next week?
- What did you do this week that made you the proudest?
- Given the above answers, where did your goals fit in to these outcomes/results?
The above questions create an opportunity for in-depth reflection and understands that exceptional action is often connected to exceptionally well written goals.
Finally, Hermina Ibarra in her very good book, Act Like A Leader, Think Like A Leader, Harvard Business Review Press, 2015, notes that effective leaders “set learning goals, not just performance based goals.” They understand the link between constant learning and continual improvement.
This week, reflect on all of the above insights and ask yourself if you and your team are ready to do the in-depth work on setting goals that will be understood, owned and executed well. If not, take the time to get better prepared for goal setting.
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