Reduce Your Cognitive Load
Nevertheless, there are days at work when we are overwhelmed by the magnitude and number of problems and issues that come at us hour by hour. On these days our entire bandwidth is full, and still people and problems keep showing up at our doorstep. Decision fatigue, cognitive overload, and problem solving exhaustion are real. Furthermore, attention fatigue, the constant hyper-vigilance that comes from monitoring everything and everyone, is also real.
Marshall Goldsmith in his book, Triggers: Creating Behavior That Lasts - Becoming the Person You Want to Be (Crown Business, 2015), writes: “The social psychologist Roy F. Baumeister coined the term ego depletion in the 1990’s … He contended that we possess a limited conceptual resource called ego strength, which is depleted through the day by various efforts at self-regulation - resisting temptations, making trade-offs, inhibiting our desires, controlling our thoughts and statements, adhering to other people’s rules…. People in this state, said Baumeister, are ego depleted.”
For leaders, I would translate ego depletion into decision and attention fatigue. When we act from this place, we typically default to two courses of action. First, we make careless choices or, second, we surrender to the status quo and do nothing. Now, it is one thing to engage in depleting activities, but there’s another dimension to this problem, namely how we behave under the influence of depletion. As Goldsmith points out, “Doing things that deplete us is not the same as doing things when we’re depleted. The former is cause, the latter effect.” So, rather than default to these choices, we need to find new solutions to these persistent problems.
One solution is to reduce our cognitive load. Gary Keller with Jay Papasan in the book, The One Thing: The Surprisingly Simple Truth Behind Extraordinary Results (Bard Press, 2012), point out that in the world of decision-making, some processes and systems are automatic rather than controlled. For example, 6 + 6 = 12. Once we have learned basic math, the answer is achieved with little or no mental exertion. This is an example of automatic decision-making. On the other hand, if we are presented with a more complex mathematical problem, this will require us to engage in controlled decision-making, where something takes greater effort and requires us to go through a series of steps before a conclusion or answer is achieved. The goal then is to move more things into the world of automatic decision-making.
As a small business owner, I have experienced cognitive overload and decision fatigue. When this has happened, I had to leverage more automatic decision-making. As a result, all computer problems, website choices, printing needs, business travel decisions, and business taxes were handled by other people. While I know this reduced my company’s profitability on one level, and that I more likely could have done all or some of these things myself, I came to understand that when I was focused on doing this level of work, I was not focused on serving my clients in a timely and effective manner. As an Russian proverb states, “If you chase two rabbits, you will not catch either one.” So, in order to build on my strengths and talents plus reduce my cognitive load, I focused on doing more controlled decision-making. As Keller wrote, “What’s the ONE Thing you can do this week such that by doing it everything else would be easier or unnecessary?” My answer was to build collaborative relationships with other people so I could build on their strengths, and do what I did best and what I was passionate about doing in the long run. And this made a world of difference.
Tell More Stories
There is one more element to coping with prolonged uncertainty that few people choose, namely to tell more stories about resilience, adaptability, and transformation. I think most people don’t make this choice, because they feel powerless in the midst of uncertainty, and are unable to cope with the intensity that comes with uncertainty. Still, I believe it is time to tell our stories, but, also, to listen to the stories that others have to tell.
What we forget when we feel stressed and overwhelmed is that people are profoundly shaped by past experiences. As I have often pointed out, the past, on one level, is prologue. It not only shapes our lives, but routinely generates our unconscious default choices and actions.
Furthermore, our past has the potential to be the foundation from which we build a new beginning. Or our past can be a burden that needs to be released in order that we can create a new way of living and working. Either way, our past is part of our current journey.
So, when we choose to tell our stories about these past experiences, we have the opportunity to gain new insights and fresh perspective. We also can share the lessons learned from these past experiences. And as a result, these stories can shape other peoples’ perspective and understanding as much as if they had lived these past experiences themselves.
Still, many people do not know which stories to share. For the answer to this good question, I turn to the work of Marcus Buckingham and Ashley Goodall, and their book, Nine Lies About Work: A Freethinking Leader’s Guide to the Real World (Harvard Business Review Press, 2019). They share three excellent questions that, from my perspective, are a good starting place during a time of prolonged uncertainty. Here are the three questions: “When you had a problem like this in the past, what did you do that worked? What do you already know you need to do? What do you already know works in this situation?”. Each questions helps us approach this complex and dynamic period from various angles, taking us from past experiences to current choices. As the poet Mark Nepo reminds us: “The deeper purpose of memory is not just to preserve the past but to care for things that have mattered until they can come alive again.” And surely, given current events, we need to care for things that have mattered until they can come alive again.
© Geery Howe 2026